5 Most Common Small Business Problems and How to Overcome Them

Living in an entrepreneurial age opens up a whole new world of opportunities for the aspiring business leader, no matter the industry, no matter the niche. However, that doesn’t mean

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5 Old-School Marketing Techniques That Are Worth a Try

There is a lot of misconception and misunderstanding when it comes to old-school marketing techniques. Whereas some were left behind for a reason, there are those that could still be

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How to Develop a Market Research Plan

In order to understand the needs of your customers, you must conduct proper market research. However, just knowing what techniques you have available is hardly enough to pull this off.

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The Effects Of Social Environment On Business

Businesses must operate where a society is. Even the large organizations, are mini-societies unto themselves. Here is an explanation of the factors that make up the external and internal social

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Simple and Effective Strategies to Motivate Your Employees

Working for you seems so great. The workplace atmosphere is awesome. Salaries are competitive. You invest heavily in team building. However, your employees are constantly leaving you. Now, you probably

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How Business Efficiency Has Improved with the Help of Technology

Technology has, in many ways, reshaped modern businesses. Not only are businesses today more efficient, but they’re also able to do much more work at a lower cost. As a

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Setting Up a Home Based Business Legally

You’ve always dreamed of starting your own baking business based on your grandma’s secret recipes, or perhaps you’re a freelancing programmer who wishes to go professional in order to attract

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5 Crucial Steps to Expanding Your Business Globally

When starting a business, everyone dreams big. You want your company to be the next Apple, Google, or Starbucks. And, to become an internationally recognized and trusted brand, you need

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Why Business Transparency is Important for Every Company

There are a lot of reasons for an employer or a company to withhold information. For instance, some piece of data might be so delicate, that the very prospect of

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